Client:
Cornerstone PhotographyCategory:
Commercial photography websiteIndustry:
Photography and creative servicesVisit Website
Showing the work clearly, then making it easy to enquire
Cornerstone Photography’s website has two practical jobs. It needs to show the standard and range of Scot’s work, then help a prospective client decide whether he is the right photographer for their business.
That calls for more than a large online gallery. Visitors also need to understand what Scot photographs, where he works, how the images may be used and what to do next. The current website leads with his base in Kingsbridge and work across Devon and Cornwall, then gives property, food and drink, brand marketing, video and drone, product photography and headshots their own clear routes.
The result is an image-led site with enough structure and explanation to support a real enquiry, without asking visitors to interpret an anonymous collection of photographs.
What the website does
- Positions Scot as a commercial photographer based in Kingsbridge and working across Devon and Cornwall
- Provides clear routes for property, food and drink, brand marketing, video and drone, product photography and headshots
- Uses large professional images while keeping the pages practical to navigate
- Explains the commercial purpose behind each service, not only the type of photograph
- Provides visible routes to request a quote, call or make contact
- Connects enquiry forms with the business’s client-management workflow
- Includes a structured news and case-study area for recent work and useful guidance
- Allows portfolios, services and project stories to develop as the photography business changes
A working portfolio, not a static gallery
The website has to let the photography do the persuasive work without leaving visitors to interpret an anonymous gallery. Each service page combines relevant images with enough explanation to show what is photographed, who it is for and what the client receives.
The structure has grown with the business. Property, food and drink, brand marketing, video and drone, product photography and headshots each have their own route, while the home page gives visitors an overview before asking them to choose.
The news area supports this by putting finished work in context. Rather than publishing images alone, posts can explain the client, brief, location and way the photographs are used. The layouts remain consistent and manageable as new shoots are added.
The images lead. The structure helps people understand what they are looking at.
Clear service routes and project stories turn a broad portfolio into something prospective clients can navigate and act on.
A site that can change as the photography business changes
The current website is recognisably Cornerstone Photography, from the image-led presentation to the understated palette and angular details. More importantly, it gives prospective clients a clear way to find the work most relevant to them, understand Scot’s approach and make an enquiry.
Because it is built and managed by Cornerstone Websites, service pages, portfolios, project stories and enquiry routes can keep developing alongside the photography business rather than waiting for another redesign.